Google Analytics for Beginner’s Certification of Completion

After work today, I completed Google Analytics course for Google Analytics for Beginners. I am experienced Google Analytics and Google Search Console, but have not taken the course before. Some of the questions got me for a moment, but overall it was a good and concise review.

Some of the questions got me for a moment, but overall it was a good and concise review. There were many options to learn the material through video, video transcripts with zoomable screenshots and additional resources and readings. Each of the assessments did not cover the supplemental resources. If an assessment covered the additional material, each section would have gotten too detailed for a beginner course, in my opinion.

Just like watching a movie for the second or hundredth time, I picked up on some additional key points such as drilling down further into campaigns.

Cathy Gray's Google Analytics Completion Copy for Web

 

I find it interesting that this certification of completion “expires” in one year. It makes sense to the annual update, but I wonder who actually has the time to do it every year.